Preferred materials


In 2023, following the measurement of Scope 3 GHG emissions, Yamamay prioritized innovation and planning in material selection, aiming to reduce GHG emissions by 45% by 2030. This approach not only aims to create aesthetically advanced and functional products but also fits within the context of respecting new environmental regulations and the global goals set by the Paris Agreement.

According to the latest McKinsey analysis, the textile sector accounts for 3-8% of total greenhouse gas emissions. Given the current growth trajectory of the textile industry, a strong commitment across the sector is necessary to address the climate emergency.

Efforts have been focused on:

  • Origin and Traceability: placing greater emphasis on the origin of materials and the reliability of traceability data. 
  • Optimized Assembly: internal training initiatives to reduce the number of components, favoring future practices of efficient disassembly. 
  • Supplier Selection: preference for production partners capable of measuring and communicating the environmental impact of their products. 
  • Transparency: commitment to truthful communication of environmental performance, even if limited to individual components. 
  • Research for New Sustainable Materials: continuous exploration of low environmental impact alternatives, including circular materials such as the EDIT series and the FISH TALE series. 

The Research and Development department works closely with national and international companies in the yarn and fabric sector, with the specific goal of anticipating the transition from linear to circular processes. To maintain an innovative approach, it is essential to establish creative and innovative partnerships along the entire supply chain, both with large companies leading in research and with small artisans, sources of great creativity.

Yamamay products employ various technical and smart fabrics with specific functional performances for lingerie and swimwear, meeting strict compliance and sustainability requirements outlined in the Manufacturing Agreement. The materials library is periodically updated by a dedicated team, including standard, innovative, and sustainable materials and accessories, with traceability of their origins. The project management includes both a physical environment where samples are cataloged by merchandise category and seasonal presentations providing innovation guidelines to the style and product office, along with explanations about the products, processes, and emerging trends in the textile and apparel industry.

To ensure supply chain traceability, third-party certifications concerning the yarn, fabric, and finished product of products classified as sustainable and innovative are recorded within Yamamay's PLM. These data support the subsequent formulation of green claims.